1776 Workwear
Meet 1776 Workwear
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Their Mission
1776 Workwear® is a leading blue collar brand offering quality clothing with comfort and style. Their wide range of clothing ensures that you will never run out of fashion and charisma at any moment.
This case study provides an inside look at our partnership with 1776 Workwear. The primary work performed is:
- Social Media Management
- Content Production
- Brand Strategy
- Website Optimization
- Product Sourcing
Where We Come In
Our Work
1776 Workwear approached Celerity Media to help build their brand and source new products. They had an existing following but wanted to expand their product line and build a social media presence. The goal was to find higher-quality suppliers and increase the number of accounts reached. Celerity Media has worked closely with the team at 1776 Workwear to watch this come to fruition.
Website Before & After
STEP 1
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Website
To gain traction and begin selling toolboxes online 1776 Workwear needed a website. Celerity Media created a brand new Shopify website for 1776 Workwear to start a new brand. A clean and organized website will increase conversions, bring in new customers from all over the world, and help convey credibility.
STEP 2
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Social Media
Celerity Media started social media accounts on all platforms for 1776 Workwear. We worked with the owner to create authentic content and began posting daily across all platforms.
Since working with Celerity Media, 1776 Workwear has had their best year ever and started a brand new business from scratch.
Conclusion:
Win-Win Partnership
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As with all Celerity Media partnerships, the goal is to create growth and increased revenue for our clients. We continue to enjoy working with 1776 Workwear and have been deploying new strategies to achieve results. We never approach marketing with a one-size-fits-all mentality; strategies must be determined in real time as data is collected. This continues to be our process for all our partnerships at Celerity Media.